Ubisoft and digital agency Modus Operandi have joined forces to create a multi-pronged engagement for the launch of Ubisoft’s revolutionary title Assassin’s Creed III. The campaign aims to excite the title’s massive fan base and expand the property’s reach to new audiences, especially those captivated by the game’s setting: the American Revolution. Central to this rollout is a new series, ‘Inside Assassin’s Creed III,’ a branded documentary that simultaneously explores both the game’s development (over three years in the making), and its historic and thematic foundations in the birth of a country. Unveiled in four parts, it was released episodically … Continue reading Ubisoft Releases Four Part Assassin’s Creed III Documentary →