Bethesda Softworks, a ZeniMax Media company, today announced that its award-winning game, Fallout 4, is generating record sales at retail outlets and via digital download for Xbox One, PlayStation 4 computer entertainment system and PC. Bethesda launched with approximately 12 million units worldwide to meet day one demand, representing sales in excess of $750 million. The collector’s edition, the Fallout 4 Pip-Boy Edition, sold out within hours of its announced availability.

Major retailers have informed Bethesda of the tremendous consumer interest in Fallout 4, with some noting it was the most pre-ordered game this year. In addition, the Fallout 4 Pip-Boy Edition was the fastest-selling collector’s edition of any game in history at leading retailers. Following the release, Bethesda was advised that launch day sales at some of the leading retail chains were the largest of any game released this year. Bethesda is now shipping more Fallout 4 units to retailers to meet ongoing market demand.

Digital sales of Fallout 4 are also breaking records. On Steam, Fallout 4 became the number one game played, surpassing the previous record for concurrent play with over 470,000 Fallout players. The companion app, Fallout Pip-Boy, became the number one game on the iTunes App Store. Fallout 4 also set the record as the most viewed game launch of all 2015 games, according to Twitch.

“We’re extremely proud of Todd Howard, Game Director at Bethesda Game Studios, and his experienced team of developers for their talent and dedication in creating this extraordinary game,” said Vlatko Andonov, President of Bethesda Softworks. “Fallout 4 is a masterpiece in game development and storytelling, providing fans hundreds of hours of fun as they explore and are challenged by this fascinating, beautifully crafted world.”

Fallout 4 has earned critical acclaim since its announcement in June 2015, winning over 160 awards at the 2015 Electronic Entertainment Expo (E3) including the coveted Game Critics Award for ‘Best of Show’, a selection voted on by an independent group of journalists from 39 leading media outlets that cover the videogame industry.

Following its release across the globe, this eagerly-awaited title has garnered additional raves from some of the industry’s most influential and respected critics. Reviewers have noted for particular praise the game’s storytelling, its vast, detailed world, crafting systems, exploration, meaningful player choices, shooting mechanics, hours of gameplay, and most importantly, total freedom of action.

A huge thanks to our fans that’ve made this all possible,” said Todd Howard, Game Director on Fallout 4. “After four years of development, it’s not complete until our fans get to play it and make it their own. We can’t wait to hear about their adventures.”

Fallout 4 reaffirms the elite status of Bethesda Game Studios as among the finest development teams in the industry. Each of the last three games developed by Bethesda Games Studios were consensus ‘Game of the Year’ winners and rank with the highest-scoring titles in the industry. Fallout 4 is the follow up to the 2008 ‘Game of the Year’, Fallout 3, and the first title from Bethesda Game Studios since the release of their global phenomenon and 2011 ‘Game of the Year’, The Elder Scrolls V: Skyrim.

In Fallout 4 you play the sole survivor of Vault 111 and enter a world destroyed by nuclear war. Every second is a fight for survival, and every choice is yours. Only you can rebuild and determine the fate of the New England Wasteland. Welcome home.