Game Live Events, the leading producer of video game events, has selected Navigame to represent the company for all marketing partnership deals. The relationship includes Navigame’s involvement in the company’s 2005 Game Live Tours, arriving at more than 50 college campuses starting in spring and 12 mega-mall complexes around the country during the coveted 4th Quarter holiday shopping season.

"We are looking forward to having the experienced and creative team at Navigame focus on all of our marketing partnership deals. The principals have demonstrated tremendous success working with major consumer brands in the past," said Antonio Capretta, president, Game Live Events.

Game Live, the largest traveling multi-platform video game festival in the world brings more than 50 state-of-the-art game kiosks to various venues for consumer play; wireless games will also be added for 2005. The popular college and mall tours, reaching hundreds of thousands of game enthusiasts across the country, integrate live music, cutting edge DJ’s, interactive entertainment and high-stakes video game competitions.

Major corporate sponsors that have already participated in Game Live tours include: The U.S. Army, Old Spice Red Zone from Procter & Gamble, Nokia, Nyko and ATI Technologies. Many top video game publishers have been
participants of Game Live Tours since 2001, including EA Games, EA Sports, Ubisoft
Entertainment, Vivendi Universal Games, Midway Games, Midway Sports and RockStar/Take-Two Interactive.

"Game Live is the most established live video game touring Festival in the U.S. Their track record speaks clearly as to why they are an attractive partner for our company," said Andrew Klein, president, Navigame. "Our agreement with Game Live Events is a key piece of Navigame’s comprehensive marketing strategy to bring consumer brands to the gamer audience."