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The Entertainment Software Association and Onedome today announced “The Unreal Garden @ E3,” an evolved version of the San Francisco-based augmented reality experience with new scenes and content being revealed at E3 2019, held June 11-13, 2019, at Los Angeles Convention Center.
E3, the world’s premier event for computer and video games and related products, delivers new immersive experiences to E3 attendees each year. “The Unreal Garden @ E3,” a pop-up of the San Francisco based experience, blends the use of art, entertainment, augmented reality, projections, soundscapes, and technology in never-before-done ways. E3 attendees are invited to engage in this exclusive opportunity, live on the E3 2019 show floor.
“E3 provides unparalleled interactive experiences to our attendees,” said Dan Hewitt, Vice President of Communications for the Entertainment Software Association, the U.S. video game trade association that owns and manages E3. “The Unreal Garden @ E3 provides a world-class opportunity for E3 attendees to explore the intersection of technology and human experience.”
Produced by Onedome and built on the Enklu platform, The Unreal Garden launched in San Francisco in October 2018, and is the first large-scale multiplayer augmented reality experience using multiple technologies to deliver a fully immersive, interactive social experience with collaboration and connection at the core. Both Onedome and Enklu’s vision is to use interactive technologies to bring people together to inspire collaboration, connection, community, and empower the creative within.
“We are truly honored to have the opportunity to participate in E3 2019, which is always regarded as the place where the world of interactive entertainment gathers to encounter innovative new technologies,” said Leila Amirsadeghi, Co-Founder and CMO, Onedome. “The Unreal Garden @ E3 will compliment this year’s show floor and bring this augmented reality environment further to life. Attendees will be immersed in this never-before-seen multiplayer AR activation, which will reveal hidden messages and content as they journey through the experience.”